Introduction
The First Super Bowl Game: The Super Bowl is now an American cultural phenomenon, a massive event that captivates millions of viewers annually. It is a day of high-stakes football, extravagant commercials, and dazzling halftime shows. However, the spectacle that is the Super Bowl today had humble beginnings. The first Super Bowl, played on January 15, 1967, set the stage for what would become the pinnacle of professional American football. This blog will delve into the origins, the game itself, and its lasting impact on sports and American culture.
The Birth of the Super Bowl
The AFL-NFL Merger
Before the Super Bowl, professional American football was divided between two rival leagues: the National Football League (NFL) and the American Football League (AFL). The NFL, established in 1920, was the older and more established of the two, while the AFL, founded in 1960, was a newcomer aiming to challenge the NFL’s dominance. The intense competition between these leagues for players and viewers culminated in a historic merger agreement in 1966, setting the stage for an annual championship game between the two leagues.
Naming the Super Bowl

The name “Super Bowl” was coined by Lamar Hunt, the owner of the AFL’s Kansas City Chiefs. Hunt reportedly got the idea from watching his children play with a toy called a “Super Ball.” Initially, the championship game was officially titled the “AFL-NFL World Championship Game.” The simpler, catchier “Super Bowl” soon gained popularity and was officially adopted in subsequent years.
The Cultural Context of the First Super Bowl
America in the 1960s
To truly appreciate the significance of the first Super Bowl, it’s essential to understand the cultural and social backdrop of 1960s America. This was a decade marked by significant changes and upheavals. The civil rights movement was in full swing, challenging racial segregation and discrimination. The Vietnam War was escalating, leading to widespread protests and political dissent. Amidst these turbulent times, sports served as a unifying force, offering a sense of normalcy and shared experience.
Football’s Growing Popularity
During the 1960s, football was rapidly becoming America’s favorite sport. The NFL, with its storied franchises and established history, had a devoted fan base. The AFL, despite being younger, brought a fresh, dynamic style of play that attracted younger fans and those in emerging markets. The first Super Bowl was not just a championship game; it was a clash between the old guard and the new wave, reflecting broader societal shifts.
The Road to the First Super Bowl
NFL and AFL Champions
The first Super Bowl pitted the champions of the NFL and AFL against each other. Representing the NFL were the Green Bay Packers, a powerhouse team led by legendary coach Vince Lombardi. The Packers had a stellar season, finishing with a 12-2 record and defeating the Dallas Cowboys in the NFL Championship Game.
The AFL champions were the Kansas City Chiefs, coached by Hank Stram. The Chiefs had a 11-2-1 season and triumphed over the Buffalo Bills in the AFL Championship Game. Despite their impressive performance, the Chiefs entered the Super Bowl as heavy underdogs against the formidable Packers.
The Build-Up
The anticipation leading up to the game was palpable. Held at the Los Angeles Memorial Coliseum, the first Super Bowl was not yet the grand event it would become. Tickets were priced between $6 and $12, and the game did not sell out, with over 30,000 seats remaining empty. Nonetheless, the game was broadcasted by both CBS and NBC, a testament to its national importance.
The Game Itself
First Half
The first Super Bowl kicked off under sunny skies with an attendance of 61,946 fans. The game began as a defensive struggle, with both teams punting on their initial possessions. However, it did not take long for the Green Bay Packers to make their mark. Their veteran quarterback, Bart Starr, methodically led the team down the field, culminating in a 37-yard touchdown pass to wide receiver Max McGee, who was only playing due to an injury to starter Boyd Dowler.
The Chiefs responded with a drive of their own, featuring strong runs by Mike Garrett and a crucial pass from Len Dawson to Otis Taylor. The drive ended with a 7-yard touchdown pass from Dawson to Curtis McClinton, tying the game at 7-7.
Before halftime, the Packers regained control with a field goal by Don Chandler and another touchdown by McGee, leading 14-10 at the break. Despite the close score, the Packers had established their dominance in both offense and defense.

Second Half
The second half of the game saw the Packers’ defense intensify, shutting down the Chiefs’ offensive efforts. The Packers’ defensive unit, led by the likes of Willie Davis and Ray Nitschke, put relentless pressure on Len Dawson, causing a critical interception by Willie Wood. This turnover proved to be a turning point in the game.
The Packers capitalized on the interception with a quick drive, ending in a touchdown run by Elijah Pitts. This increased their lead to 21-10. The Chiefs struggled to regain their footing, and their offense failed to score again. Meanwhile, the Packers continued to dominate, adding another touchdown by Pitts and a field goal by Chandler, bringing the final score to 35-10.
Key Players and Performances
Bart Starr, the Packers’ quarterback, was named the game’s Most Valuable Player (MVP). He completed 16 of 23 passes for 250 yards and two touchdowns. Max McGee, despite playing with a hangover, made a significant impact with seven catches for 138 yards and two touchdowns. On defense, Willie Wood’s interception was a pivotal moment that changed the momentum in favor of the Packers.
The Impact and Legacy
Establishing the Super Bowl Tradition
The first Super Bowl set the foundation for what would become an annual sporting tradition. The game demonstrated the potential for a championship clash between the best teams of the two leagues, generating excitement and interest among fans. The Packers’ victory also established the NFL’s superiority, although the AFL would later prove its competitiveness with subsequent wins.
Media and Commercial Influence
Although the first Super Bowl did not sell out, its television broadcast reached millions of viewers. The game was covered by both CBS and NBC, marking the only time in Super Bowl history that two networks simultaneously broadcast the same game. This extensive media coverage laid the groundwork for the Super Bowl’s future as a major television event, attracting not only sports fans but also viewers interested in the commercials and halftime shows.
Evolution of the Game
The success of the first Super Bowl paved the way for the evolution of the game into a major spectacle. Over the years, the Super Bowl has grown in size and scale, featuring elaborate halftime performances by famous musicians, multimillion-dollar commercials, and extensive pre-game and post-game coverage. The game’s significance has transcended sports, becoming a cultural event celebrated with parties and gatherings across the United States.
Honoring Vince Lombardi
The Green Bay Packers’ victory in the first Super Bowl cemented Vince Lombardi’s legacy as one of the greatest coaches in NFL history. In recognition of his contributions to the sport, the Super Bowl trophy was named the Vince Lombardi Trophy. Lombardi’s emphasis on discipline, teamwork, and excellence set a standard for future NFL teams and coaches to aspire to.

Conclusion
The first Super Bowl was more than just a game; it was a historic moment that marked the beginning of a new era in professional football. From the intense rivalry between the NFL and AFL to the thrilling on-field action, the inaugural Super Bowl set the stage for the growth and evolution of one of the most significant sporting events in the world. Today, the Super Bowl is much more than a championship game; it is a global celebration of sports, entertainment, and culture. As we look back on that first game in 1967, we can appreciate how far the Super Bowl has come and the enduring legacy it has created in the world of sports.